Alright, so this article is about a big store called Macy's. Some people who know a lot about money and stores are trying to guess how much the price of Macy's will be in the future. They look at things like how many people want to buy or sell parts of Macy's called "options" and what price they think it should be. The article tells us that some experts think Macy's might cost between $18 and $25 soon. It also shows us what different experts are saying about Macy's and how much they want to pay for it, like one person who thinks it will cost $20 and another who thinks it will cost $15. This is important because people can make money if they guess right or lose money if they guess wrong. Read from source...
1. The article does not provide a clear thesis or main argument about Macy's options and the big money perspective. It jumps from one topic to another without establishing a coherent structure or purpose. This makes it difficult for the reader to follow and understand the author's point of view.
2. The article uses vague and ambiguous terms, such as "big players", "significant trades", "noteworthy options activity" without defining them or providing any evidence or data to support them. This creates confusion and uncertainty for the reader who might wonder what these terms actually mean and how they are relevant to Macy's options analysis.
3. The article relies heavily on secondary sources, such as analyst ratings, news articles, and press releases, without acknowledging their limitations or biases. These sources may have conflicting interests, agendas, or incentives that affect the quality and credibility of their information. The reader should be aware of these potential issues and critically evaluate them before making any investment decisions based on them.
4. The article ignores the underlying fundamentals and financials of Macy's as a company, such as its revenue, earnings, growth, profitability, valuation, competition, etc. These are essential factors that determine the intrinsic value and potential of any stock and should be considered in any options analysis. The article focuses too much on technical indicators, such as volume, open interest, strike price range, etc., which are useful but not sufficient to capture the full picture of Macy's options market.
5. The article ends with a promotional message for Benzinga Pro, which is irrelevant and inappropriate for the topic and audience. It seems like an attempt to sell a subscription service rather than provide value or education to the reader. This undermines the credibility and objectivity of the author and the article.
Given the information in the article, I suggest you consider the following options for your Macy's portfolio:
1. Buy a protective put at the $15 strike price with an expiration date of January 2024. This will allow you to benefit from any upside potential while limiting your downside risk in case the stock drops below $15. The cost of this strategy is about $6.85 per contract, which translates to a breakeven point of $21.85.
2. Sell a covered call at the $20 strike price with an expiration date of January 2024. This will generate some income for you while giving the buyer the right to purchase your shares at $20. The premium received is about $1.75 per contract, which translates to a breakeve