The company called Linqto wants to help regular people invest in private companies, which are companies that are not yet selling their shares to the public. These private companies can be very successful and make people a lot of money, but usually, regular people can't invest in them because it costs too much or is too difficult. Linqto wants to make it easier and cheaper for regular people to invest in these private companies and share in their success. Read from source...

- In the story, the author does not provide any quantitative analysis of the value of private companies or their performance.
- The author uses anecdotal examples of successful public companies (Uber, Airbnb, Snowflake) to illustrate the value creation of private companies, but does not provide any comparison with other public or private companies in the same or similar sectors.
- The author introduces Linqto as a solution to allow retail investors to access private markets, but does not provide any evidence or data on the performance of Linqto's portfolio, fees, or risks.
- The author uses phrases like "revolutionizing the investment journey", "democratizing private investing", "wealth generation", "success of the platform", without providing any facts or sources to support these claims.
- The author implies that investing in private markets is better than investing in public markets, but does not provide any comparison of the pros and cons, risks and rewards, of each option.
- The author does not disclose any potential conflicts of interest or compensation from Linqto or other private market platforms.

Overall, the article is a promotional piece that lacks credibility and objectivity. It is not a balanced or informative piece of journalism, but rather a marketing material for Linqto and private market investing. It is not suitable for readers who are looking for factual, unbiased, and comprehensive information on the topic.

- Linqto: The company aims to democratize private investing by making it accessible, affordable, and liquid for individual investors.
- Sponsored content: The article is sponsored by Linqto and promotes their platform and fee structure.
- Benzinga: The source is a financial news and data provider that offers various investment tools and features.

Summary and key points:

- Linqto is a zero-fee investment management platform that allows individual investors to access high-growth private companies in the technology industry.
- The platform features mid-to-late-stage private companies that have institutional backing and are expected to go public or be acquired within five years.
- Linqto's fee structure is advantageous to retail investors who want to participate in private market investments, as it offers lower minimum investments and no fees compared to other platforms.
- The platform conducts in-depth due diligence on the companies it includes and invests alongside its investors, streamlining the investment process and ensuring a rigorous evaluation of the opportunities.
- Linqto's vision is to democratize private investing by making it as easy and accessible as investing in the public stock market.