Instagram is testing a new way to show ads that you can't skip. They want people to see more ads before they can keep browsing their feed. Other apps like YouTube and TikTok do this too, but on Instagram, you have to wait for the timer to count down before you can scroll again. Read from source...

- The article does not provide any evidence or data to support its claim that ad breaks are a novel way of seeing ads on Instagram. This is a subjective and vague statement that relies on the reader's assumption and trust in Instagram's word.
- The article fails to acknowledge the potential negative impact of ad breaks on user experience, engagement, and satisfaction. It only focuses on the benefits for advertisers and the platform, ignoring the perspective of the users who are subjected to these interruptions.
- The article compares Instagram's ad breaks to other platforms that already use unskippable ads, such as YouTube and TikTok. However, it does not compare the duration, frequency, or placement of these ads across different contexts and formats. This makes the comparison unfair and misleading, as if all unskippable ads are the same.
- The article uses emotional language, such as "halted", "pause", and "resume" to describe the user's interaction with ad breaks. These words imply a sense of urgency, pressure, and frustration that may not reflect the actual experience of using Instagram. They also create a negative tone and bias towards the feature, making it seem more intrusive and annoying than it might be in reality.