Apple is a big company that makes iPhones and other things. Some people think they might not make as much money this year because fewer people are buying iPhones, especially in China. This could be the first time in 10 years that Apple's money-making goes down. One person who studies companies thinks Apple will not do as well as others expect it to. He changed his numbers and now says Apple might make less money than before. Read from source...

1. The title of the article exaggerates the situation by claiming that Apple is "at some risk" of its first revenue drop in a decade, when in reality it only refers to a potential drop in the March 2024 quarter. This creates a sense of urgency and negativity around the company's performance, which may not be entirely justified based on the limited information provided.
2. The article uses vague terms such as "iPhone unit shipments are simply too soft" without providing any concrete data or evidence to support this claim. This makes it difficult for readers to understand the extent of the issue and whether it is a short-term fluctuation or a long-term trend.
3. The article relies heavily on one analyst's opinion, Ananda Baruah from Loop Capital, without presenting any alternative viewpoints or additional research to corroborate his claims. This creates a biased and potentially misleading impression of Apple's financial situation.
4. The article fails to mention any other factors that may be affecting Apple's performance in China, such as the impact of the COVID-19 pandemic, trade tensions, or increased competition from local smartphone manufacturers. This paints an incomplete picture of the market dynamics and the challenges facing Apple in the region.
5. The article ends with a reference to Baruah's reduced target price for Apple stock and his "Hold" rating, which may not be relevant or helpful for readers who are looking for more in-depth analysis and insight into the company's future prospects. This information seems more aimed at appealing to short-term investors rather than providing useful guidance for long-term shareholders.

1. Sell Apple stock immediately. The company is facing significant challenges due to declining iPhone sales, especially in China. This will result in the first revenue drop in a decade for Apple. The risk of further losses is high as the demand for iPhones continues to decrease and competitors gain market share.
2. Consider investing in alternative tech stocks or sectors that are experiencing growth, such as electric vehicles, artificial intelligence, or cloud computing. These industries offer more potential for future profitability and innovation than Apple at the moment.
3. Keep an eye on the performance of other iPhone suppliers and competitors, such as Samsung, Huawei, or Xiaomi. They may benefit from Apple's decline and present opportunities to invest in their stocks or related ETFs.